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Video instructions and help with filling out and completing declaration of consent gdpr
Music hey it's Jeff Sauer here and I want to talk to you about what else GDP are and specifically I want to talk about consent when it comes to collecting cookie data in your analytics as well as general consent and some of the things that I'm going to be doing on the Jeff lytx website when it comes to tracking now as you can probably guess getting consent from users and what it means both in terms of Gd P R as well as a privacy initiatives it's as clear as mud and so I'm gonna do my best to take that muddy water and make it more clear and I'm gonna share it in terms of the things that I'm planning on doing with my own site and some of the actions that I'm taking so listen up if you want to learn more about cookie consent or dis consent in general and maybe get some practical tips or a good summary as to what consent means and some more resources that you might find valuable so listen up and we're gonna talk about getting consent for the data that you collect okay so let's talk about consent for gdpr and how it affects your Google Analytics data and if you watched my last video about IP anonymization for standard tracking in Google Analytics your next question was probably is there a way to use Google Analytics advanced tracking in GDP our countries and remain compliant with GDP are and unless your memory is photographic you're probably wondering what were those advanced Google Analytics tracking methods you talked about Jeff so let me refresh your memory here advanced Google Analytics installs it means that you're potentially collecting many forms of personal data or third-party data using Google Analytics and this happens when you do demographics display features things like remarketing within Google Analytics as well as user ID tracking or even your custom dimensions there are ways that you're going to store somebody's personal data even if it's aggregated you're gonna store it in your Google Analytics if you do some more advanced tracking so basically anything beyond just collecting somebody's IP address which is from I understanding all that you collect in the basic standard install of Google Analytics if you go beyond that then you potentially need to get consent because you're collecting personal data and when that happens you need to have some kind of notification or some kind of way of obtaining somebody's consent so the ultimate question you probably have is can you track this data in Google Analytics under gdpr and the answer is yes if you receive consent to be tracked you can track this data and then you're probably thinking to yourself well what exactly is consent is it one of those funny pop-up things what does it look like how does it work is there a standard behind it how is all the stuff coming together and